Customer expectations and behavior are changing. Businesses and organizations must meet customer expectations if they are to succeed. Customers want an answer to their question, a response to their request, a solution to their problem. Ease of doing business is what the customer needs.
Businesses run on data. But, in order to make use of the data, it must be accurate. Businesses want data. Accuracy is what they need.
The intersection of improved customer service and accurate business data occurs in eForms.